![]() Page designs are repurposed for use in larger publications. (See the sidebar for that.)Īny company that tries to compete with Adobe faces a big challenge, in part because few companies or creatives need only a video editor or only an audio editor or only a website designer or only a page layout program or only a design application or only a photo manager or only a photo editor.Īudio is often repurposed for use on the web or in video. It's unlikely that Publisher, Designer, and Photo will displace InDesign, Illustrator, Lightroom, and Photoshop in large organizations with a staff of graphic design professionals or in advertising or design agencies - in part because Adobe is so entrenched in such offices and in part for other reasons. Small businesses, for example, where someone may struggle with Word to create a monthly newsletter but where the budget doesn't exist to license Adobe's Creative Cloud suite of applications. The price makes Affinity applications attractive to those who are currently using a word processor to create documents that would be more suited to desktop publishing software. The IOS applications are each priced at $20, with introductory prices of $16. There are also IOS versions of Designer and Photo for the IPad. Publisher includes 5 typefaces from RetroSupply at no extra cost. The price, for example: $50 each for Publisher, Designer, and Photo with introductory prices of $40 each. A feature called StudioLink combines the three applications in a surprising way and the Affinity series of products are no longer Windows-only applications as were the earlier versions each has a MacOS version. Affinity Photo and Affinity Designer have been available since 2017 and the release of Affinity Publisher completes the set. Software developer Serif has been redesigning PhotoPlus, DrawPlus, and PagePlus under the "Affinity" name for several years. Publisher: The Final Part of Serif's Affinity Puzzle
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